mass-market

adjective

mass-mar·​ket ˈmas-ˈmär-kət How to pronounce mass-market (audio)
Synonyms of mass-marketnext
1
: sold through such retail outlets as supermarkets and drugstores as well as through bookstores
a mass-market paperback
also : of, relating to, or publishing mass-market materials
2
: appealing or sold to a general audience

Examples of mass-market in a Sentence

the kind of mass-market candy bars that connoisseurs of chocolate love to disdain
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The most successful educational creators behave less like teachers and more like filmmakers, using narrative, suspense and emotional investment to transform specialized subjects into mass-market entertainment. Ian Shepherd, Forbes.com, 14 June 2026 Greene worries that rising prices and the disappearance of mass-market paperbacks could create a future where fewer readers take chances on unfamiliar authors. Josh Rivera, USA Today, 14 June 2026 The trend is showing up across luxury houses, indie perfumers and mass-market favorites, with formulations that pair honey with woods, florals, spices and musk to keep things grounded. Lauren Jarvis-Gibson, Fort Worth Star-Telegram, 12 June 2026 The latest milestone moves its technology beyond cell-level testing and into vehicle validation, a critical stage before potential mass-market adoption. Neetika Walter, Interesting Engineering, 11 June 2026 See All Example Sentences for mass-market

Word History

First Known Use

1952, in the meaning defined at sense 1

Time Traveler
The first known use of mass-market was in 1952

Browse Nearby Words

Cite this Entry

“Mass-market.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/mass-market. Accessed 20 Jun. 2026.

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